Frolic has its roots at the MIT Center for Real Estate, where Tamara Knox and Josh Morrison were studying new ways of supporting communities to drive their own development. With support from MIT’s DesignX and Sandbox Accelerators, they worked with over 200 visionary city staff, developers, community organizers, lawyers, and finance experts to create the Frolic Model.


The Frolic Development Model was designed to offer a path to homeownership while helping current homeowners remain in their neighborhood. We aim to add density to cities in need of quality housing that is community-oriented, affordable over time, and that helps people build wealth. 

Frolic is originally an Amish term describing festivals where over a hundred families would gather to raise a barn together. They were joyous gatherings of community building were the inspiration for the Frolic Model. 

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Tamara Knox


Graduated from Massachusetts Institute of Technology in 2019 with a Masters in City Planning and Master of Science in Real Estate Development. Did her undergrad at Stanford University where she majored in urban studies and graduated with honors in 2012. Has a background in urban economics, affordable housing policy and development.


Joshua Morrison

Creative Director

Landscape architect and urban planner educated at the University of Copenhagen (MLA), the Massachusetts Institute of Technology (MCP), and Brown University (Environmental Design). Has 8 years of experience working as an urban planner at Fundament, the World Bank, the U.S. Department of Transportation, and Gehl Architects. He is a Seattle Native.


Alex Charnov

Research Fellow

Health and Community

A Brooklyn native and 2018 graduate of Vassar College. Alex previously provided legal support to tenants facing eviction and conducted qualitative research on healthy housing and affordability in New York City.